Pretty Little Thing vs Fashion Nova

Pretty Little Thing vs Fashion Nova – 2023 Review

Pretty Little Thing and Fashion Nova are two popular online marketplaces for fashionable clothing, beauty products, and more. Both fashion brands have been worn by celebrities. A commonly asked question is that, Which is the best among them?

In this article, we will compare Pretty Little Thing and Fashion Nova side-by-side.  Ensure you read to the end.

About Pretty Little Thing vs Fashion Nova 

Pretty Little Thing is a UK based online marketplace established in 2012 by two brothers – Umar and Adam Kamani. It was originally an accessory store with limited products on its website. PTL is headquartered in Manchester City, England with several physical offices in London. It creates fashionable trends that others follow and drops them in hundreds on a daily basis. Its style and design includes celebrity inspired looks, latest fashion tips, everyday look, party looks, and more.

Pretty Little Thing

Fashion Nova is an online American fashion retailer headquartered in Los Angeles. It offers up to 900 new styles on a weekly basis. In 2018, it was the most-searched fashion brand in the USA on Google.

Fashion Nova

Which is better? Pretty Little Thing vs Fashion Nova

Product Categories 

The items available for sale on Pretty Little Thing include dresses, tops, shoes & footwear, accessories, and home & living items.

Fashion Nova offer the sale of dresses, jeañ, sets, shoes, jumpsuits and rompers, tops, sweaters, graphic tees, coats and jackets, activewear, bottoms, lingerie and intimates, as well as accessories.

Related: Zaful vs Shein: Which Should I Choose?


Indeed both e-commerce platforms offers affordable clothing to their customers. However,  Fashion Nova products are slightly expensive than items from Pretty Little Thing.

Product Quality 

Pretty Little Thing works in mind with the Sustainable Development Goals ( SDGs). In 2019, it presented Recycled as one of its new lines. The products from Recycled were made from recycled plastic bottles, fabric off cuts.  Note that about 20% of its production comes from Recycled, Turkey, India, Pakistani, and other countries, 40% from the UK, and another 40% from China. 

Its products are super cheap but the quality is not as great as Fashion Nova, however they still tend to have a good durability. 

Fashion Nova clothings are highly competitive and affordable. They are also made of better quality than Pretty Little Thing.


Both online fashion retailers partners with top notch shipping companies to deliver your order to your doorstep. Visit your preferred marketplace, after making your order and making payments, you will fill in the form containing where your orders will be shipped to. Note that the standard shipping fee might vary, depending on your location.

Pros and Cons of Pretty Little Thing Vs Fashion Nova

Pretty Little Thing Pros

  • Affordable
  • Creates latest or trendy designs
  • Available in all colors, sizes and shapes
  • Great customer support


  • Less quality than Fashion Nova products 

Fashion Nova Pros

  • Relatively cheap
  • Manufactured from great quality materials
  • Available in various sizes and colors


  • Not-so-great customer support
  • Delayed shipping


Pretty Little Thing is a great pick for you if you desire cheap but quality dresses with gorgeous designs and prints. Its flattering flares and unique long length gowns can go a long way in improving your self confidence anywhere they are worn to. 

But if you are need a cute, sexy or flirty dress to rock a party, or your everyday look dress, Fashion Nova is your go-to. And thankfully, its products are of top-notch quality.

Read Next: Uniqlo vs Honeylove – Order Clothing Online.

More Reading

Post navigation

Leave a Comment

Leave a Reply

Your email address will not be published. Required fields are marked *